MSX International // June 2021-Present

Managed a team of creatives in different countries by communicating across multiple time zones to promote organizational vision and values and improve brand awareness through social media, website development, creative strategies, and sales presentations.

Created organizational messaging and visuals by working alongside C-level executives to communicate vision and strategy to employees and external clients.

Developed creative approaches for internal and external clients by partnering with VP’s, account directors, sales leaders, and program teams across disciplines and world markets to improve the perception of the brand.

MSX International // December 2014-August 2018

Built and managed a creative team by recruiting, hiring, supervising, and mentoring young designers and writers to support client programs, retail training, and other initiatives across the North American market.

Improved client relationships by partnering directly with internal and external clients to deliver elevated presentations, marketing campaigns, and training materials that met business goals and objectives.

Freelance // July 2012-November 2014

Supported small businesses by producing logos, brand standards, websites, promotional materials, advertisements, videos, purchase displays, and social media graphics to increase awareness and promote sales.

Developed brand strategies and created marketing and communication plans by consulting with small business owners and non-profits to establish a market presence and amplify their brand.

Wayne State University // October 2008-June 2012

Improved the positioning of recruitment messaging and visuals by working alongside admissions counselors to produce digital and print campaigns, promotional material for recruiting fairs, brand giveaways, signage, and wearables directed at prospective students including graduate, transfer and incoming freshmen.

Increased brand awareness by playing an integral role in the redevelopment of the university’s primary logo, workflows, and systems of templates used in everyday projects resulting in the eventual redesign of the brand.